At Avast, we strive to give everyone the power to explore our shared digital world freely and safely. Our team is working to help shape the digital world to be a freer, fairer and safer place through the application of science, technology and human ingenuity, and we are looking for people who share our passion to contribute to a better online world. Avast promotes a rich diversity of cultures, debates, and out-of-the-box thinking. Today, Avast is a FTSE 100 company that safeguards more than 435 million people worldwide, protecting their digital data, identity, and privacy.
Job Description:
Avast is looking for a talented Data Analyst (User Acquisition ) to join the Online Advertising team in our Prague office. The ideal candidate for this position will be motivated, detail-oriented, and excited about website and online data and will help to manage global campaigns.
You will closely cooperate with go to market team, product owners and data analysts. You will actively work with insights from website analytics and user testing outcomes and formulate recommendations.
For the pilot and global launch of the new product we look for data analyst with the main focus on website and campaign analytics.
Responsibilities:
- Participate to cover E2E user journeys from multi device data perspective (from ad serving systems to internal user behaviour data) for all sources of traffic - to keep the knowhow of the logic and strategy of go to market analytics
- Implement GTM, setup or check Google analytics before any release and before and during the campaigns or experiments
- Implement, setup or check other website analytics tools like Google optimize, Hotjar etc.
- Do the first line GTM data dashboards/reports
- Generate dashboards and performance reports (via tools and on an ad hoc basis) and regularly share performance metrics to the greater team and main stakeholders
Job Requirements:
- Minimum 2-3 years of the website analytics experience, advanced knowledge of GTM, GA, Firebase including implementation experience.
- Strong understanding of digital marketing principles and methodologies from data management perspective, understanding of web development and campaign management
- Liaise with cross-functional teams on a variety of advertising and departmental projects
- Knowledge and understanding of global ad platforms (Google, Bing, Facebook, DoubleClick, Yahoo)
- Experience with A/B testing tools is a plus (e.g. Google Optimize, Adobe Target, VWO)
- Proficient in Microsoft Office, specifically Excel (pivot tables, graphs, formulas, etc.) and at least basic knowledge of SQL.
- Ability to clearly communicate with the team and management
- Entrepreneurial spirit and ability to work in a fast-paced environment
- Ability to share knowledge and work on a team
- Knowledge and understanding of web analytics suites (e.g. Google Analytics, Microsoft Power BI)
- Must be creative, detail-oriented, analytical, organized and results-driven
- Fluency in English
We Offer:
- An amazing and truly international work environment
- The chance to join a major global tech company
- Many opportunities for professional growth
- Quarterly bonus scheme
- Attractive pension & health insurance plan
- Training and conferences
- Unlimited Personal Time Off - because each of us needs enough time to relax
- Whole-life flexibility - we empower our people to choose where, when, and how they work (alternatively we can also add: and measure their contribution based on the achievements and outcomes rather than hours they work)
Sounds exciting? We look forward to hearing from you.
Avast does not accept unsolicited resumes from recruiters or recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or HR team, even in a situation when the relevant candidate is employed by Avast.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.