Concentrical is a growing technology company that creates meaningful solutions and products to enable students and learners of any age to forge their path to success by eliminating barriers and inspiring them to achieve their education and career goals.
Our company values a culture of openness, community, and sense of ownership. You will have the opportunity to collaborate with a team of highly-talented people working across various disciplines to design and deliver solutions that have a real impact on people’s lives.
We offer competitive salaries and state-of-the-art computer hardware and software. We value work life balance and offer flexible work schedules.
About the Role:
For this role, we are looking for an SEO specialist (project-based) who is passionate about developing and executing on-page and off-page SEO strategies for building and scaling web applications. An ideal candidate will care about executing SEO campaigns and strategy, and will do this as a member of a team, helping the group come up with solutions to balance performance, cost, and quality. We are looking for someone who can collaborate with the content team and other team-members to publish user-friendly, optimized content, supporting the SEO strategy.
Responsibilities
- Analyzing and optimizing the website to increase company’s search engine results rankings
- Performing a competitive analysis of other companies in the industry
- Performing keyword research and optimizing site architecture
- Executing strategies for technical SEO, on-page, off-page optimization
- Develop measurable goals that demonstrate improvement
- Work with Product, Frontend, Data Engineering, and QA teams, helping the team respond quickly and effectively to business needs and build quality software
Requirements
- At least 2-3 years of practical experience in strategizing, developing and executing SEO campaigns
- Strong Understanding of SEO principles, best practices and techniques, including on-page optimization, link building, keyword research, and analytics. Knowledge of Semantic SEO is a plus
- Experience with SEO Tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and others is important for conducting research, tracking performance, and optimizing websites
- Ability to analyze website data, create XML sitemaps, and conduct site audits to identify technical issues that may affect SEO
- Ability to optimize website content, including creating meta descriptions, title tags, header tags, and other on-page optimization tactics.Strong analytical skills to measure and track the success of SEO efforts and identify areas for improvement
- Communication Skills: They should be able to communicate effectively with team members, clients, and stakeholders to explain SEO concepts and strategies
- Familiarity or strong interest in learning our technologies: (Natural Language Generation) NLG content and Wagtail Content Management System
- Availability to overlap to U.S. time zones as needed
