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Senior CRM Data Analyst

Raiffeisen banka a.d.


Digital transformation has challenged many companies world wide and to meet customer expectations and serve them exceptionally, companies acquire data analyst to help them better understand customer needs. With the vision to create superior customer experience and become the most recommended bank in Serbian market, Raiffeisen bank Serbia is looking for a Senior CRM Data Analyst who will provide smart data insights and support building of our superior service in retail banking.


  • Analyzes large amount of digital and traditional data coming from various sources stored on local data lake and other databases
  • Uses various statistical technics to support CRM campaigns & collaborates with campaign managers
  • Performs complex CRM/retail analysis for various management purposes
  • Identifies new sources of data to support data mining, deeper analyses and reporting
  • Interprets data to extract information which can add value to the business
  • Identifies new CRM use cases based on data insights and collaborates with Data Scientists
  • Partners with IT colleagues to maintain and improve CRM data mart
  • Defines and monitors CRM KPIs
  • Performs routine analysis tasks to support day-to-day CRM business functioning
  • Maintains and improves existing real-time use cases
  • Identifies and develops new real-time use cases for CRM campaigns
  • Supports data integration with all digital channels including data streaming from various sources (web sites, chatbots, ATM, mobile app, etc.)
  • Supports other functions in resolving business related queries


  • 3Y+ of experience in data analytics, preferably in banking area
  • Faculty degree (Mathematics, ETF, FON or similar technical background)
  • Experience with one or more technical tools is recommended - SAS, Phyton or R
  • Excellent knowledge of MS office tools. BI tools are considered as a plus
  • Good presentation skills (able to communicate findings effectively to business stakeholders)
  • Good understanding of CRM role
  • Good written and spoken English

Personal characteristics that are welcome:

  • „Yes, if…“ attitude rather than „No, because...“
  • Ready to challenge the status quo
  • Makes conclusions based on relevant data and insights
  • Highly analytical and structured work
  • Discovery and experimentation mindset
  • Proactive approach to everyday work

We offer:

  • Working for reputable organization with notable track record in Retail business
  • Working in international environment consisting of the best industry experts
  • Unique chance to participate in and drive CRM business of the organization
  • Ability to see the purpose and direct impact as a result of your work
  • Competitive compensation with a number of additional perks (some of them very unique)

If you are interested in joining our dynamic team, please upload or send your CV electronically.

*Please be advised that only short-listed candidates will be contacted.

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Posao IT Analyst (13 oglasa)

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